Catálogo Strategies for e-Business : creating value through electronic and mobile commerce : concepts and cases / Tawfik Jelassi, Albrecht Enders.
Tipo de material:
TextoIdioma: Inglés Series Pesarson educationHarlow, England : Prentice-Hall, Finance Times, 2005Descripción: 632 pISBN: 0273688405Tema(s): Comercio electrónico | Industria -- INNOVACIONES TECNOLOGICAS | Innovaciones tecnológicas -- ASPECTOS ECONOMICOS | Planificación estratégicaClasificación CDD: 658.84
Contenidos:
Key terminology and evolution of e&Business. The e-Business strategy framework: the impact of the internet on the macaro-environment and on the industry structure. Markets for e&business. Value creation in e-business. Impact of the internet on the horizontal boundaries of a firm. Strategy options for-value creation in market spaces. Lesson learned. Cases studies. Appendix: technologies for electronic and mobile commerce
| Tipo de ítem | Biblioteca actual | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras |
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Libros General
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Biblioteca General Primer Piso - Sala General | 658.84 J48S (Navegar estantería(Abre debajo)) | Ej. 1 | Disponible (Acceso Disponible) | 03998300210710 |
Key terminology and evolution of e&Business. The e-Business strategy framework: the impact of the internet on the macaro-environment and on the industry structure. Markets for e&business. Value creation in e-business. Impact of the internet on the horizontal boundaries of a firm. Strategy options for-value creation in market spaces. Lesson learned. Cases studies. Appendix: technologies for electronic and mobile commerce
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